Pricing

The cognitive identity assessment is free. Everything else is optional.

Full Prism is the free entry product: the whole assessment, the whole reveal, no card to start. Everything below is a ladder you climb if you want to. Operate your mind, point your life, return to it each year, bring it to your team. None of it gates your result.

Full Prism

Free

The 25-30 minute cognitive identity assessment. Six cognitive dimensions, the personality layer, and your life-context resolve into one named archetype with an honest confidence percentage.

Six-dimension cognitive measurement plus personality and life-context

Your named archetype, your spike, and the shadow it casts

A working calibration line to paste into your own AI

Honest confidence percentage and lifetime dashboard access

The read is the product. We hold no version of your result behind a price.

Take Full Prism free

The Calibration

£39

Your measured cognitive profile, installed into the AI you already use every day. A long operating Dossier, six calibrated Modes, and a per-tool install Manual, so the tool stops answering you like the average user.

The Dossier: how your mind works, written as AI operating instructions

Six Modes: Think-through, Learn, Decide, Write, Plan, Unstuck

The install Manual for ChatGPT, Claude, Gemini, or any AI

The hero product, priced as the easy yes. £39: less than two months of the AI subscription it upgrades, and it works every day after.

See the Calibration

The Fit Read

£49

A written read of where to point your life: what you are good at (your measured cognition) crossed with what you would genuinely enjoy (your interest). A direction you can act on, not a personality label.

The verdict: where to point your life, in one line

The fit: the overlap of your measured edge and your real interest

The trap your profile walks into, plus your next move

Priced for one decision: the fork that sets your next ten years. £49 for a calibrated read you keep.

See the Fit Read

Annual Recalibration

£49lifetime

Lifetime access to a yearly refresh assessment. Cognition and personality move over years. Watch yours change instead of guessing.

Lifetime access to the annual refresh assessment

12-month minimum interval between reads

Longitudinal view of how your reading evolves

Bought once, never a subscription. The £49 is for lifetime access to every future annual refresh, with a 12-month minimum interval between reads.

Start with Full Prism

Prism for Teams

From £299

Prism for a group: a team, a cohort, a small company. Every member gets a full profile, leadership gets an aggregate dashboard, and you get a live debrief on how to read and use it.

A full Prism profile for every team member

Aggregate dashboard: cognitive diversity and bench strength

A live 60-minute debrief with your lead

Group reporting is a different product from a personal read. The price follows the headcount, starting at the ten-seat tier.

See Prism for Teams

Free is the product, not a trial. The Calibration, the Fit Read, the Annual Recalibration, and Prism for Teams are upgrades you choose. None of them paywall your reading.

Take both

The bundle.

The Calibration and the Fit Read run on the same measured profile. Most people who want one end up wanting the other, the bundle is for them, at £29 less than buying the two on their own.

The bundle: best value

Save £29

The Calibration and the Fit Read, together.

Operate the AI you use every day, and point your life. Both are built from the one Prism profile you already measured. Bought separately they are £88. Together they are £59.

The Calibration: your operating profile, six Modes, the install Manual

The Fit Read: where to point your life, ability × interest, six sections

One measurement powers both. Lifetime access to each read.

£59£88one time, both reads

Get the bundle, £59

The bundle is built from your measured Prism profile. If you have not taken Prism yet, this routes you to the free assessment first. Then the bundle is one click. 7-day refund, no questions.

At checkout: Go Deeper

£19

A deeper read, offered once: at the checkout for the Calibration or the Fit Read.

Go Deeper is twelve more calibrated questions that narrow your confidence bands, rather than a separate product, and because the Calibration and the Fit Read are both built from that read, a deeper read makes everything built on it sharper. It appears as a one-tap add-on when you check out for either product. There is no second checkout, and it is unticked by default. Add it only if you want it.

Free and viral

Compare is free. Once two people have each taken Prism, Compare reads how their two minds work together: how they process, pace, and frame differently. Invite a friend and you both unlock it. It is not a paid tier and never will be.

Every purchase carries a 7-day refund, no questions asked, stated again at checkout. For self-insight and entertainment. Not a clinical or diagnostic assessment.